Why is it important to have a terrific bio and eye-catching portrait? Because you are branding yourself—and it is the key in any marketing plan. After all, whatever product or service you sell, the people you work with want to know and trust that the leaders of the firm are honest, credible, and have experience in their field.

That’s why having an engaging bio, one filled with interesting details about your business and experience, should be the first step in this process. That’s why we make sure our Inkandescent PR clients have top-notch bios and wonderful portraits.

To book the writers and photographers at Inkandescent PR to help you soup up your bio and create a gorgeous portrait you’ll want to show off to the world, send an email to

Portrait & Bio: Barbara Mitchell, co-author, "The Essential HR Handbook"

Photo by Steve Barrett Photography
Bio by Hope Katz Gibbs

Barbara Mitchell is a human resources and organization development consultant who is widely known as an expert in the areas of recruitment and retention. She has experience in both for-profit and not-for-profit sectors and has consulted to a variety of organizations around the world.

She served in senior human resources leadership positions with Marriott International and several technology firms in the Washington DC area before co-founding the Millennium Group International, LLC (TMG) in 1998, which she sold in 2008.

She recently served on the Society of Human Resource Management as a Special Expert Panel on Consulting and Outsourcing in recognition of her expertise and long service to the HR profession. Barbara is a graduate of North Park University, Chicago, IL, with a degree in history and political science and has taken graduate level courses at UCLA. Contact Barbara by email:

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Bio: Dr. Celia Im

With a doctorate in Musical Arts under her belt, international award-winning pianist Celia Im decided to use music to help others and in 2003 founded Lighting the Creative Spark, LLC, an innovative company dedicated to helping clients develop their own intuition to enhance their relationships, career and life.

The music (often her own original work) is a tool she uses to engage the active imagination, explains Celia, who has been on the faculty and taught aspiring musicians at George Mason University, University of Maryland and Peabody Conservatory of Johns Hopkins University.

“In my work, I combine an intuitive process called Music-Evoked Imagery (MEI) with my experience as a performing artist and teacher. It’s very effective because I use my own experiences as a creative person to help others find their creativity. It seems to work as well for artists and musicians as it does for lawyers and bankers.”

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Portrait & Bio: Illustrator Michael Gibbs

Photo by Steve Barrett
Bio by Hope Katz Gibbs, Inkandescent PR

Michael Gibbs has been a freelance illustrator since the early ’80s. After majoring in architecture for a year at the University of Maryland, he attended Pratt Institute as a photography major, switching to illustration in his final year.

Michael’s style has evolved from traditional painting to a unique blend of traditional and digital techniques, with frequent forays into purely digital illustration. He was an early devotee of the Macintosh, Photoshop and digital illustration, and has been using the Mac and Photoshop since shortly after they were introduced in 1984. His work has been featured in books on illustration and design skills, including Information Graphics and Visual Clues [Rockport Press] and Step-by-Step Graphics.

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Portrait & Bio: Chef Kim Katz Alvarez

Chef Kim Katz Alvarez is the co-owner of the hot new Latin American restaurant Avenida, in Mt. Airy, PA.

A graduate of Syracuse University’s restaurant management program and the two-year chef program at the Culinary Institute of America, cooking has been her passion since she was 7.

Kim says: “I clearly remember the day my mom enrolled me in a cooking class at Bloomingdales in Jenkintown, PA. It was Thanksgiving time, and our first assignment was to make homemade stuffing. My cousin Brandi was also in the class, and she also liked all the tearing of the bread and combining it with the wet ingredients using her fingers. But I loved it.”

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Portrait & Bio: Chef Edgar Alvarez

I grew up on a ranch in Guatemala, and the one thing that is etched in my memory is the scene of my grandmother, aunts and mother preparing a meal in the kitchen. It was an all-day affair, for we were a giant family and when breakfast ended all the women in the family would go off to the market to buy the freshest produce, meat and fish for lunch and dinner. They did not have much to spend, but la comida was always full of love and flavor.

I remember my mother plucking fresh chickens in the yard. She would cut up tons of vegetables and then toss everything in a giant pot. It would simmer just long enough to bring out the most mouthwatering flavors. She was truly an amazing chef, although she would never consider herself one, she taught me everything I know. I watched closely the way she would add some of this and not too much of that. She gave me a love for good, healthy, hearty food just the kind I prepare today.

When I came to this country, I worked as a sous chef at some of the best restaurants in Philadelphia, including the original Dock Street, the four-star restaurant, The Striped Bass and the gourmet Chinese restaurant Susanna Foo. I had the opportunity to work under the excellent chefs who cooked there, as well as Phillippe Chin and Keong Bahn, when I worked at Phillippe.

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Photography: Golden & Cohen

Photo by Steve Barrett

When Stephanie Cohen, CEO of the health benefits firm Golden & Cohen, decided it was time to launch a PR campaign, she hired Inkandescent PR to help. The first step was to get great new pictures of herself and her partners: husband and COO Scott Golden (left) and her brother CFO Jack Cohen.

“Steve was a real professional,” said Stephanie of the photo shoot. “He made us feel relaxed, but kept us in line. That’s not always easy, but he managed it. Scott, Jack and I are thrilled with the results.”

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Portrait & Bio: Stephanie Cohen, CEO, Golden & Cohen

Photo by Steve Barrett Photography
Bio by Hope Katz Gibbs

Since co-founding the Gaithersburg, MD health care benefits firm Golden & Cohen in 1992, Stephanie Cohen has helped it grow into one of the largest female-owned companies in the Washington metropolitan region.

With more than two decades of experience in small group health insurance, disability programs and life insurance, she was a finalist for the Ernst & Young Entrepreneur of the Year Award, serves on the prestigious United HealthCare, Coventry, Aetna and Kaiser Broker Council and is a member of the Womens’ President Organization, the District of Columbia Insurance Commissioner Advisory Council and The Greater Washington Health Underwriters.

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Portrait & Bio: Jack Cohen, COO, Golden & Cohen

Jack Cohen graduated from the University of Maryland in 1991 with a degree in consumer economics. Soon after, he founded Nu Image construction, which quickly grew into a 50-employee firm that generated $3 million in annual sales.

Jack joined Golden & Cohen in 1997 as its Chief Financial Officer, and has instituted new technologies and efficiencies that have helped the company increase revenue by more than 20 percent a year. Jack is married and has 3 children.

For more information about the insurance brokerage firm Golden & Cohen, visit contact Jack Cohen by email at

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Portrait & Bio: Scott Golden, Chief Financial Officer, Golden & Cohen

Photo by Steve Barrett Photography
Bio by Hope Katz Gibbs

Scott Golden is recognized as an industry leader in the small to mid-size insurance market, and ranks among the area’s top producers according to the Washington Business Journal’s Annual List.

He received a BS in Marketing from the University of Maryland in 1985, an MBA from George Washington University in 1990, and later a JD and LLM in taxation from the University of Baltimore. His advanced academic and legal degrees enable him to evaluate local and national mandates in conjunction with helping his clients prepare and implement the proper strategy.

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Bio: Businessman Rokas Beresniovas

By Hope Katz Gibbs

Rokas Beresniovas is a DC business leader who serves as the vice president of Eagle Bank, and vice president of the Georgetown Business Association.

Born in Kaunas, Lithuania, he immigrated to the U.S. after graduating with a marketing degree from Kaunas College in 1999. He began his career in the retail food industry, working as southwest regional distribution manager with Whole Foods Market — in Dallas before being promoted to specialty operations manager in the Washington, DC, where he won two Regional Vice Presidential Award for Excellent — and at the largest DC stores in the CVS Caremark Corporation chain from 2004 to 2006.

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