Press Release: Do You Want to Write a Best-Selling Book? Find Tips in the Sept. 2014 Issue of Be Inkandescent Magazine


Contact: Kathleen McCarthy
Inkandescent Public Relations, / 540 371-7193

Washington, DC, September 9, 2014 — If you’re a successful business owner, writing a book not only offers a platform to share your experience, it also is a great way to promote your business and open up a potential new revenue stream through the sale of your books and services, explains Hope Katz Gibbs, president of Inkandescent Public Relations.

“And who doesn’t want to write a book?” asks the founder of the newly launched Inkandescent Publishing Group. “Business owners, especially, are interested in penning their thoughts and ideas and sharing them with the world.”

Gibbs has firsthand knowledge of the challenges and rewards of writing and publishing books that benefit fellow entrepreneurs. The Inkandescent Publishing Group recently released its latest book, “PR Rules: The Playbook — The Entrepreneur’s Guide to Supersizing Your Small Business with the 8 Steps to PR Success,” available now on

In fact, Step 7 provides extensive details and exercises on how to write a book.

“I have a couple of new authors ask me every day, ‘How do I get my book out into the marketplace?’ and now I have the perfect tool to recommend,” shares Jim Barnes, editor and Book Awards director, Independent Publisher. “This book is filled with great advice, well organized and concise, with a lively design that makes it fun and easy to read. Anyone who wants to improve the way they promote their products, their businesses, or themselves should read this book.”

For insights from a celebrity bestselling author, see the September 2014 Back to School issue of Be Inkandescent magazine, featuring Kate DiCamillo.

A woman who is a wizard when it comes to writing books that warm hearts, touch souls—and sell millions, DiCamillo’s newest book is “Flora & Ulysses,” which won the 2014 Newbery Medal.

DiCamillo is also the recipient of the National Book Award (2001), the Boston Globe-Horn Book Award (2006), and the (Theodor Seuss) Geisel Award (2007, 2011). And she is the 2014-2015 National Ambassador for Young People’s Literature—which means this celebrity author is making the rounds to meet kids across the country. Click here to read the Q&A.

Also in the September issue, Be Inkandescent’s columnists offer advice on how to accomplish more of your business goals:

  • The magazine welcomes attorney Lisa Hughes, who will be writing our new Estate Planning column—and penning a book (hopefully a best seller) on the topic. She starts by explaining the basics.
  • Insurance expert Dave Beck, a partner at the financial services firm Egan, Berger & Weiner, LLC, sheds light on how members of the “sandwich generation” can better prepare for their own senior years in this month’s Retirement column.
  • National History Teacher of the Year Award-Winner Tim Bailey explains why it’s so important that kids and adults understand history in this month’s Education column.
  • Attorney and entrepreneur Stephanie Bhonslay reveals the joys and drama of leaving her corporate job to grow her company, GardenU, in our September installment of
  • Public Speaking expert Robin Miller takes a trip down memory lane, recalling the bliss of buying that new lunch box, and advises applying that same excitement to your next speech.
  • Want to read another best seller? Don’t miss Phil Done’s “32 Third Graders and One Class Bunny,” which is sure to enchant parents and teachers.
  • And Illustrator Keith Gordon Campbell breathes life into the anthropomorphic tale of a girl and a talking squirrel in “Flora & Ulysses.” Check out the Q&A that our art director Michael Gibbs did with Campbell in this month’s Fine Art column.

Gibbs offers a final parting thought, which is actually a little “Squirrel Poetry” from “Flora & Ulysses”: “Nothing would be easier without you, because you are everything, all of it—sprinkles, quarks, giant donuts, eggs sunny-side up—you are the ever-expanding universe to me.”

Click here to read the September 2014 issue of Be Inkandescent.

About Be Inkandescent Magazine

Be Inkandescent is the online business magazine for entrepreneurs, by entrepreneurs that inspires and educates small-business owners. With more than 50,000 subscribers and more than 1 million visits/month, it offers useful tips to other entrepreneurs who are either new to the “work for yourself” world, or are looking to take their companies to the next level.

Launched in January 2010, it is published monthly by Inkandescent Public Relations, a PR and publishing company that takes a holistic approach to helping entrepreneurs get the visibility they need to make their companies glow—and grow.

Click here to sign up for a free subscription.

For more information, contact Hope Katz Gibbs by email or phone: 703 346-6975.