Inkandescent Public Relations is a PR, publications, media relations, marketing & design firm that focuses on helping entrepreneurs get the visibility they need to keep their companies growing. Here’s how:
- Step 1: We create eye-catching websites, logos and marketing materials. And, our photographer takes beautiful portraits of your team. We then launch effective PR and marketing campaigns that get our clients noticed.
- Step 2: We share your expertise with the world. Our team of journalists write monthly e-newsletters that are filled with interesting information that shows off your expertise.
- Step 3: We get you the local and national attention you need. Our team creates highly useful media plans that get your company In the News.
Publications that our clients have recently been interviewed include: Forbes, The Washington Post, The Philadelphia Inquirer, CNN Money, The CBS Early Show, and News Channel 9.
And there’s more!
- Be Inkandescent: The ezine for entrepreneurs, by entrepreneurs is our online magazine for entrepreneurs, by entrepreneurs.
- Inkandescent TV showcases the videos we create for our clients.
- 12 Tips for Effective PR is the speech founder Hope Katz Gibbs offers to groups wanting to learn how to raise their profile.
How can our award-winning team help you? Check out what we’ve done for Our Clients and contact Hope Katz Gibbs, president & founder, by email: hope@inkandescentpr.com. or phone: 703 346-6975. Here’s to being Inkandescent!
E-NEWSLETTER — JANUARY NEWS FROM GOLDEN & COHEN: The Health Care Reform Debate Rages On
Happy New Year! Three weeks into 2010, we find the health care debate in a new, but still unclear, place – especially with the win on Tuesday of Republican candidate Scott Brown in Massachusetts, who beat Democrat Martha Coakley in Tuesday’s special election for the former Senate seat of longtime statesman, Edward M. Kennedy.
We have to agree with the pundits. This marks a critical turning point in the year-long debate about health care reform.
Of course, no one knows exactly what will happen next because the issues are so complex and volatile – including the public option, how to pay for the reform, who pays for the reform, the question of abortion, exchanges, “big” personalities and potential backlash from voters.
From our point of view, it seems that the Democrats have isolated themselves from the Republicans in order to craft a compromise bill between the House and Senate. The hope was to have a bill to the President before the State of the Union address, but with the election of Scott Brown that seems highly unlikely.
What is likely is that the process will be delayed even more and eventually presented as a scaled down version of either bill that has been presented thus far. We will keep you posted as the debate continues.
For now, we invite you to read the interesting articles in this issue of our monthly newsletter:
- Four Ways to Slash Health Care Costs in 2010 by Scott Golden
- ARRA COBRA Subsidy Has Been Extended by Jack Cohen
- Keep those New Year’s Resolutions Injury-Free by Dr. Greg Swistak
- How to Successfully Manage Conflict in the Workplace by Anne Lee
- And in the second chapter of their new book, “You Gotta Laugh: Life in the Trenches of the Health Care Business,” Stephanie Cohen and Scott Golden discuss The Importance of Continuity of Care
From all of us at Golden & Cohen, here’s to your health in 2010!
Stephanie Cohen, CEO, stephanie@golden-cohen.com
Scott Golden, CFO, scott@golden-cohen.com
Jack Cohen, COO, jack@golden-cohen.com
Chef Edgar Alvarez is featured on MyFoxPhilly Morning Show
MyFoxPhilly Morning Show, February 1 — Latin food was celebrated on the Fox Morning Show this week when anchor John Anderson welcome Avenida’s Chef Edgar Alverez.
“They are chefs, restaurateurs and husband and wife! Edgar and Kim Alvarez opened Avenida Restaurant in Mount Airy last fall and were gracious enough to stop by Good Day to share some favorite recipes,” Anderson said.
Chef Edgar then prepared Pan Seared Red Snapper with Tomatillo Salsa, Sautéed Vegetables and Spanish rice. Yum!
E-NEWSLETTER: January News from the City of Fairfax Schools — The FY 2011 Proposed Budget
By Janice Miller, chairman
jmiller@fairfaxva.gov
When Fairfax County Public Schools Superintendent Dr. Jack Dale presented the FY 2011 budget earlier this month, few were surprised to see the dramatic cuts. We have been hearing for months that next year’s budget will be worse than this year’s – and it looks like this prediction was right.
So in our newsletter this month, our City Schools Superintendent Ann Monday will provide us with an overview of the cuts we’ll likely see next year. You’ll also read about the impact of the potential cuts from the four principals who run the City of Fairfax schools. Simply scroll down for that information.
Before you do, I’d like to share some of the thoughts that FCPS’ Dr. Dale wants the community to know:
- The proposed budget of $2.3 billion includes $104.8 million in program cuts and cost avoidances and $3.4 million in increased and new fees. The cuts and fees reflected community and employee feedback, as well as School Board priorities.
These cuts will have a long-term and far-reaching impact on maintaining our high student achievement and excellence for which FCPS is widely known and respected. - This is not a budget based on FCPS’ actual needs. That budget would require a $248.4 million transfer from the county. It is a budget based on the fiscal realities of dismal local and state economic conditions.
- Without a needs-based budget, we face: decreasing student achievement, diminishing academic excellence, losing high caliber teachers, eliminating innovative programs, not meeting individual student needs, tarnishing FCPS’ reputation, and negatively impacting business relocations.
E-NEWSLETTER — JANUARY NEWS FROM THE LINCOLN LEADERSHIP INSTITUTE: Type A leaders may have lower stress
If you are feeling stressed at this very moment, raise your hand. I’m guessing that if you are a “Type A” personality, as many leaders are, your hand — at least metaphorically — is up.
Now take a deep breath and relax because a new study published in the January issue of the Journal of Occupational and Environmental Medicine suggests “One Type A Characteristic Lowers Stress.” — Read that article here.
Here’s how: Taina Hintsa and her colleagues at the University of Helsinki analyzed the relationship between Type A behavior and work stress in 752 Finnish workers. They broke Type A behavior into four areas — leadership, aggression, being “hard-driving,” and eagerness-energy.
Although these characteristics were linked to “effort-reward imbalance” — a key contributor to work stress—executives who scored high in terms of their leadership skills actually had lower work stress. And the reason seems obvious once you hear it. Researchers found that leaders have both high work effort and high work reward. They also believe that leaders have high job control and that that may help alleviate work stress.
So I encourage you to embrace your leadership skills and lower your stress level. My bet is that when you do, it’ll not only lower your own stress — but will improve the work environment for everyone in your office.
Read on in this month’s newsletter to learn about our work with the Lincoln Leadership Academy, how President Lincoln has become a fan of Twitter, and mark your calendar for some upcoming important dates.
Here’s to a great 2010!
Steven B. Wiley, president & founder
The Lincoln Leadership Institute at Gettysburg, www.lincolnleadershipinstitute.com